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Research papers

The integration power of the intelligent banner advertising network and survey research

Web surveys are no longer inexpensive today, particularly due to the complicated recruitment process and increased need for incentives. Over time the techniques for selecting Internet users for a Web survey - telephone recruiting, online panels,...

Catalogue: ESOMAR Net Effects 5 2002
Authors: Vasja Vehovar, Bojan Korenini, Zenel Batagelj
February 3, 2002
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Citation

Vehovar, Korenini and Batagelj (2002a, February 03). The integration power of the intelligent banner advertising network and survey research. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/the-integration-power-of-the-intelligent-banner-advertising-network-and-survey-research


Research papers

Web surveys

Sell-selected surveys on the Web are extremely cost-attractive however they lack a valid statistical inference. Similar to quota samples it is only the empirical validation that can give them some justification. The paper describes the empirical...

Catalogue: ESOMAR Net Effects 1999
Authors: Vasja Vehovar, Zenel Batagelj
June 15, 1999
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Citation

Vehovar and Batagelj (1999a, June 15). Web surveys. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/web-surveys